Getting more reviews, without bending the rules.
Short, sourced guides for hotel and restaurant operators: how to ask, where to put the code, and what the platforms allow. Every number links to its source.
All guides.
8 min read · updated 2026-09-04
How to get more Google reviews
Most guests will leave a review if asked at the right moment, and almost none do unprompted. The rest is where you ask, what you show them, and what you never do.
8 min read · updated 2026-09-03
Google review gating: the rules
Review gating is asking a guest how they feel before deciding whether to show them the public review form. Google and Tripadvisor ban it outright, the FTC says it could break the law, and the UK now fines for it.
7 min read · updated 2026-09-03
How to ask guests for reviews
Most guests will leave a review when asked and almost none do unprompted. The ask is a moment, one sentence and a code where the phone already is — plus a short list of things you never do.
7 min read · updated 2026-09-03
Review recency and Google Maps ranking
Reviews are about a fifth of Google's local ranking weight, and how recent they are now counts nearly as much as how many. Rankings start to slip after roughly three weeks without one.
6 min read · updated 2026-09-03
How the Tripadvisor Popularity Ranking works
Tripadvisor says its ranking rests on three things: the quality, recency and quantity of reviews. The hotel that asks every guest, at the spot, moves all three — by the rules Tripadvisor writes.
7 min read · updated 2026-09-03
Where to place QR codes in a hotel
The front desk at check-out and the tables at breakfast or the bar do most of the work; the lift poster rarely does. Give each spot its own code and let the scans tell you which paper to reprint.
Something you expected to find here? Tell us — the next guide is the one operators ask for most.
Print one code today.
Add your property, print a code for one spot, and watch the first review land credited.